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Trademark

Identity In The Age Of AI: Deepfakes, Synthetic Media, And Evolving Personality Rights Protection In India

January 24, 2026 LexOrbis Articles, Copyright, Trademark
Identity In The Age Of AI: Deepfakes, Synthetic Media, And Evolving Personality Rights Protection In India

The convergence of rapid advances in Artificial Intelligence, particularly tools that create audio-visual content indistinguishable from reality, such as deepfakes, voice clones, AI-generated […]

Upholding Trademark Reputation In Counterfeit Markets

January 24, 2026 LexOrbis Articles, Trademark
Upholding Trademark Reputation In Counterfeit Markets

The problem of counterfeit goods has grown into a major global concern, affecting brand owners, consumers, and markets alike. Counterfeit products, ranging from […]

Names That Speak Beyond Borders: A Look At Trans-Border Trademark Rights In India

January 23, 2026 LexOrbis Articles, Trademark
Names That Speak Beyond Borders: A Look At Trans-Border Trademark Rights In India

In India, trademark protection often requires courts to balance territorial legal principles with the realities of global reputation. As international institutions gain visibility […]

Dissecting The Enforcement Of Unregistered Marks In Passing Off Matters In India

January 13, 2026 LexOrbis Articles, Trademark
Dissecting The Enforcement Of Unregistered Marks In Passing Off Matters In India

One of the critical areas of intellectual property law is how to protect a brand when it is not registered. Unregistered trademarks play […]

The Soaring Reach Of Trademark Protection In The Aviation Industry

January 13, 2026 LexOrbis Articles, Trademark
The Soaring Reach Of Trademark Protection In The Aviation Industry

The aviation industry is one of the most brand-intensive sectors globally. Airlines not only provide transportation services but also offer a comprehensive experience […]

A Name Of God, A Right To Use: When Religious Heritage Faces Modern IP Law

January 5, 2026January 5, 2026 LexOrbis Articles, Trademark
A Name Of God, A Right To Use: When Religious Heritage Faces Modern IP Law

At the heart of this discussion lies a nuanced point of trademark law: can a term rooted in religious tradition, one that predates […]

Kerala HC To Trademark Owners: You Cannot Lock Up Common Words

December 15, 2025 LexOrbis Articles, Trademark

Trademark law seeks to balance the protection of brand identity with the prevention of monopolies over common or descriptive language. Under Section 30(2)(a) […]

Generic Praise Cannot Be Owned: Delhi High Court Clarifies Trademark Limits For Laudatory Expressions

December 4, 2025 LexOrbis Articles, Trademark
Generic Praise Cannot Be Owned: Delhi High Court Clarifies Trademark Limits For Laudatory Expressions

In Indian trademark jurisprudence, courts have consistently emphasised that not every appealing or expressive word can claim exclusive ownership. Terms that merely praise, […]

E-commerce Platforms Accountable For Curbing Counterfeits In The Growing Digital Age

November 6, 2025 LexOrbis Trademark, Articles, Copyright
E-commerce Platforms Accountable For Curbing Counterfeits In The Growing Digital Age

The rapid growth of e-commerce has transformed the retail landscape, providing consumers with unparalleled convenience and accessibility. However, this shift to digital platforms […]

Safeguarding Well-Known Trademarks In The Digital Age With Dynamic Injunctions And Summary Judgments

October 6, 2025 LexOrbis Articles, Trademark
Safeguarding Well-Known Trademarks In The Digital Age With Dynamic Injunctions And Summary Judgments

Established brand names are not only identifiers but also the means by which a business demonstrates reliability, quality, and goodwill. However, such brand […]

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Recent Posts

  • Analysing The Annex 3E Data Protection And Processing Of Personal Information Under The India-UK CETA January 24, 2026
  • 3T’s Of Computer-Related Inventions And Beyond: Analysis Of Section 3(k) Of The Patents Act, 1970 January 24, 2026
  • Identity In The Age Of AI: Deepfakes, Synthetic Media, And Evolving Personality Rights Protection In India January 24, 2026
  • Upholding Trademark Reputation In Counterfeit Markets January 24, 2026
  • India Opens Up SHANTI Nuclear Patent Regime January 24, 2026

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